Month: <span>October 2019</span>

On Thursday, November 7th, Shelley Johansson of Prime Design Solutions, will discuss the basics of media relations including:

• When and why you should write a press release
• The anatomy of a press release
• How press release copy is different than advertising copy
• How to prepare for a media interview
• Ways to use your press release beyond the media
• Reacting to positive and negative media coverage

This Lunch & Learn will be held at the JARI Center (160 Jari Drive, Johnstown, PA) from 12:00 PM to 1:15 PM. Click here to register by November 6th. No shows on the day of the event will be billed.

On Thursday, October 31st, Brian Law of Prime Design Solutions and Innovative Tomato, will discuss customer attraction and engagement tactics including:

• Why storytelling makes a memorable connection
• How your brand reflects your story
• Using multiple channels to communicate your story

This Lunch & Learn will be held at the JARI Center (160 Jari Drive, Johnstown, PA) from 12:00 PM to 1:15 PM. Click here to register by October 30th. No shows on the day of the event will be billed.

On Thursday, October 17th, Brooke Contacos, PHR, HR Consultants, Inc., will discuss rules, regulations and best practices for hiring. Attendees will learn the following:

• How to place an effective job ad
• Your role in the hiring process
• The cost of a bad hire
• Topics to avoid
• Learn and practice smart and legal interviewing

This Lunch & Learn will be held at the JARI Center (160 Jari Drive, Johnstown, PA) from 12:00 PM to 1:15 PM. Click here to register by October 16th. No shows on the day of the event will be billed.