A key part of JARI’s mission is to build our local economy by helping local businesses develop and grow, in part by facilitating cooperation among area businesses. Cooperation can mean that businesses choose to shop locally for products and services, rather than purchasing from outside the region. Cooperation can also mean companies collaborate to land a government contract they would be unable to get on their own. But no matter what form it takes, businesses in our region know they need to support each other in any way they can — and JARI is here to facilitate and amplify those efforts.
A big way area businesses can help each other is by sharing their expertise. So JARI is launching a new section of our blog called “Expertise Matters,” in which we’ll invite area experts to write guest posts on topics of interest to other businesses and people thinking about starting a business – essentially, helping others by sharing their expertise. It’s a natural extension of JARI’s educational offerings, such as our Lunch & Learn seminars, and we hope you’ll find it useful.
We’re excited about this new cooperative effort, which over time will result in an extensive archive of educational articles by local experts right here on JARI's website.
Let us know what topics you’d like to see addressed in Expertise Matters, or you might volunteer to write for us, too. Just get in touch with Jenn Seese at .
Video marketing can be used in so many ways today, far beyond the traditional TV ad – in your website, on social media, and in your physical location. MORE>
Dave Mastovich, MASSolutions, presents “Building a Great Brand” for a JARI Expertise Matters webinar. MORE>
It's long been illegal to pay men and women different amounts for "substantially" equal work. But many employers are unsure about what constitutes pay discrimination in the eyes of courts and the EEOC — or how they can rectify pay disparities. MORE>
Most companies I work with have solid, documented processes for accounting, manufacturing and human resources, or at least to some degree. Yet, almost without exception, there is NO documented, repeatable process for sales. Check your sales process with the five I have listed. MORE>
This webinar will focus on how Sales and Marketing are two separate yet equally important functions. View to learn how companies can manage the different mindsets of people based on what each person is more inclined to do or focus on. Sales people think one way, marketers think another way. MORE>
Could your employee handbook be dangerous? Have you ever looked through it, pretending to be employee? Better yet, have you ever had your employment attorney read through your handbook to see how an employee might be able to use it in court? MORE>
The Tax Cuts and Jobs Act of 2018 and other tax reforms have brought about significant changes in the way that vehicle use is deducted for business purposes. MORE>
Businesses using employee-friendly, family-like policies prosper more than traditional, tightly controlled operations. That's one conclusion found in a study by the Gevity Institute and Cornell University's Center for Advanced Human Resources. To learn all four major conclusions, continue reading. MORE>
Should I incorporate or form a limited liability company (“LLC”) is a question that is often asked of attorneys. The question is sometimes posed prior to the commencement of a business and sometimes after a business has been in operation for a period of time. MORE>
Content marketing is one of the hottest trends in the industry today. Content marketing means you educate and inform customers and prospects about topics relevant your industry, demonstrating your expertise while building relationships. MORE>
As it does annually around the end of the year, the IRS has announced the 2019 optional standard mileage rates. Find out what the mileage rates are beginning Jan. 1, 2019. MORE>
Not every company has a graphic designer on staff, and not every company can afford to have a marketing firm on retainer. For some projects, in-house design is a necessity. So in this article, we'll explain how to design when you're not a designer. MORE>
Have you ever seen a video clip of a news report or scanned a story on a website and wondered why the company didn’t respond the way you expected, or why they didn’t respond at all? You may have thought they were hiding something or that they were clueless. Or maybe you just couldn’t understand it. MORE>
In March 2018, JARI President, Linda Thomson, was featured in the Prime Design Solution's podcast to tell us what JARI does for our region as an economic development organization, and give an overview of JARI services that are available for new and established businesses of all sizes. MORE>