/ By Lauren Thompson / Uncategorized/ 0 Comments

Upcoming Marketing Lunch & Learns

Understanding Your Market & Marketing Concepts

On Wednesday, June 14th, Dr. Randy Frye, Saint Francis University, will present “Understanding Your Market & Marketing Concepts.” Attendees will acquire knowledge about what constitutes the marketing process while developing a marketing strategy that will win over and retain customers. They will also be able to develop a marketing plan that enables their firm to differentiate themselves from others and to gain a competitive advantage.

Marketing Segmentation: How to Hit The Bullseye with Your Marketing

Tuesday, June 20th, Dave Mastovich, MASSolutions, will present information on market segmentation. Attendees will understand how to leverage one of the most neglected target markets, learn how to create the ideal customer profiles and hear how to apply Marriott’s Segmentation strategies. They will also be able to understand how to create their own referral source marketing program and how they can position by segment to maximize marketing ROI.

These Lunch & Learn events will be held at the JARI Center (160 JARI Drive) from 12 to 1:15 PM. The cost to register is $5 per person and lunch will be provided.

If you are interested in attending, please fill out the registration forms above and e-mail them to Lauren Brewer at .

/ By Lauren Thompson / Consortium/ 0 Comments

Restructuring Consortia Meeting

The JARI consortia have been in operation for 17 years. Over the years members volunteered their time and talent and have accomplished many things.

>We want the partnerships to continue to operate and to be beneficial for all. In an effort to “re-energize & re-structure” the partnerships, we are inviting members to come together to discuss ideas to re-format the meeting content and to look at ways to make it easier for individuals to attend.

A “brainstorming” session will be held on Tuesday, June 27 from 9:00 am to 11:00 am at the JARI Center for Business Development (160 Jari Drive, Richland Township).

Anyone is welcome to participate. Please RSVP to Lauren Brewer via email at .

/ By Lauren Thompson / Uncategorized/ 0 Comments

Succession Planning

On Thursday, June 8th, Jonna Contacos-Sawyer, SPHR, CCP, CMC, SHRM-SCPSM, HR Consultants, Inc, will define succession planning, discuss the need for the program and discuss how it links to the strategic plan. Attendees will review the difference between a management replacement chart and an individual development plan, gain senior leadership commitment for an annual audit of the program, and implement a continuous improvement model for the systematic succession plan.

This Lunch & Learn will be held at the JARI Center (160 JARI Drive) from 12 to 1:15 PM. The cost to register is $5 per person and lunch will be provided.

Registration is required. If you are interested in attending, please complete the registration form and e-mail it to Lauren Brewer at .